Privacy Policy

1. Introduction

Prismatics ("Company," "we," "us," or "our") operates the Prismatics platform (the "Service"). This Privacy Policy explains how we collect, use, disclose, and safeguard your information when you visit our website and use our services, including all related features and functionalities.

Please read this Privacy Policy carefully. If you do not agree with our policies and practices, please do not use our Service. By accessing and using Prismatics, you acknowledge that you have read, understood, and agree to be bound by all the terms of this Privacy Policy.

2. Information We Collect

2.1 Information You Provide Directly

• Account Registration: When you create an account, we collect your name, email address, password, company name, phone number, and billing information.
• Profile Information: Any information you choose to add to your profile, including profile picture, bio, and preferences.
• Communication Data: When you contact us via email, support tickets, or chat, we store your messages and any attachments.
• Payment Information: Credit card details, billing address, and transaction history (processed securely through third-party payment processors).
• Campaign Data: Content, metadata, and analytics data for any campaigns, blogs, or reports you create within the platform.

2.2 Information Collected Automatically

• Log Data: Browser type, IP address, pages visited, time and date of access, and referral sources.
• Device Information: Device type, operating system, unique device identifiers, and mobile network information.
• Cookies and Tracking Technologies: We use cookies, web beacons, and similar technologies to track your activity and remember your preferences.
• Usage Analytics: How you interact with our Service, features you use, and actions you take within the platform.
• Location Data: General location information based on IP address (not precise GPS location unless you grant permission).

2.3 Information from Third Parties

• OAuth Integrations: When you connect your Google, Meta, or other social media accounts, we receive your profile information and authorized data.
• Payment Processors: Payment verification data from Stripe or other payment gateways.
• Analytics Partners: Data from Google Analytics, Google Ads, and Meta Ads about your interactions with our marketing materials.
• Publicly Available Sources: Aggregated public data that helps us improve our services.

3. How We Use Your Information

We use the information we collect for the following purposes:

• To provide, maintain, and improve our Service and features
• To process transactions and send related information
• To send promotional emails, newsletters, and marketing communications (with your consent)
• To respond to your inquiries and customer support requests
• To monitor and analyze trends, usage, and activities for service improvement
• To personalize and enhance your experience on our platform
• To detect, prevent, and address fraud, abuse, and security issues
• To comply with legal obligations and enforce our Terms of Service
• To create aggregated, de-identified data for business analytics
• To integrate third-party services (Google Ads, Meta Ads, Google Analytics)

4. How We Share Your Information

4.1 Service Providers

We share information with third-party service providers who assist us in operating our website, conducting our business, and servicing you. This includes:

• Payment processors (Stripe, etc.)
• Cloud hosting providers (Firebase, AWS)
• Email service providers
• Analytics providers (Google Analytics, Mixpanel)
• Customer support platforms
• Marketing and advertising partners

4.2 Legal Requirements

We may disclose your information if required by law or if we believe in good faith that such disclosure is necessary to comply with a court order, subpoena, or government investigation.

4.3 Business Transfers

If we are involved in a merger, acquisition, bankruptcy, dissolution, reorganization, or similar transaction or proceeding, your information may be transferred as part of that transaction.

4.4 No Sale of Personal Information

We do not sell your personal information to third parties for their marketing purposes.

5. Data Security

We implement appropriate technical, administrative, and physical security measures to protect your personal information against unauthorized access, alteration, disclosure, or destruction. Our security measures include:

• HTTPS encryption for data in transit
• AES-256 encryption for sensitive data at rest
• Secure password hashing and salting
• Regular security audits and penetration testing
• Access controls and role-based permissions
• Two-factor authentication options
• Compliance with industry security standards

However, no security system is impenetrable. We cannot guarantee absolute security of your information.

6. Data Retention

We retain your personal information for as long as your account is active or as needed to provide you with our services. You can request deletion of your account and associated data at any time. We retain certain information for compliance, legal, or business purposes even after account deletion, which will be securely destroyed in accordance with applicable law (typically within 90 days).

7. Your Privacy Rights

Depending on your location, you may have the following rights:

7.1 Access and Portability

You have the right to access your personal information and, in some cases, receive a portable copy of your data.

7.2 Correction and Deletion

You can correct inaccurate information and request deletion of your data, subject to certain legal exceptions.

7.3 Objection and Restriction

You may object to or request restriction of certain processing activities, particularly for marketing purposes.

7.4 GDPR Rights (EU Users)

If you are in the EU, you have additional rights under GDPR including withdrawal of consent, right to object to automated decision-making, and right to lodge complaints with supervisory authorities.

7.5 CCPA Rights (California Users)

If you are a California resident, you have rights under the California Consumer Privacy Act (CCPA).

8. Cookies and Tracking Technologies

We use cookies and similar tracking technologies to enhance your experience, remember your preferences, and analyze how you use our Service. You can control cookie preferences through your browser settings. Disabling cookies may impact your ability to use certain features of our platform.

9. Third-Party Links

Our Service may contain links to third-party websites and services that are not operated by us. This Privacy Policy does not apply to third-party services, and we are not responsible for their privacy practices. We encourage you to review the privacy policies of any third-party services before providing your information.

10. Children's Privacy

Prismatics is not intended for users under 13 years of age, and we do not knowingly collect personal information from children under 13. If we become aware that a child has provided us with personal information, we will delete such information and terminate the child's account.

11. Contact Us

If you have questions about this Privacy Policy or our privacy practices, please contact us at:

12. Changes to This Privacy Policy

We may update this Privacy Policy from time to time to reflect changes in our practices, technology, legal requirements, or other factors. We will notify you of material changes by updating the "Last updated" date at the top of this page and, if required, by sending you an email notification.